william good is a new line of fashions designed by nick graham (founder of joe boxer) sold on-line and in partnership with goodwill stores in the san francisco area. an interesting take on up-cycling, these clothes are made from donated garments at the store to which some design elements are added and then re-sold at a substantial mark-up. the resulting product adds considerable value to the charity store while have virtually no environmental impact. as with any example of successful up-cycling, the clothes are a platform for adding value through labor, and they have a ready consumer in the form of fashion- and ethically chic consumers.
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[…] proposition which could pave the way to a return to widespread up-cycling in the style of william good. The next step would be to make sewing as easy to learn and practice as coding has become in the […]
[…] proposition which could pave the way to a return to widespread up-cycling in the style of william good. The next step would be to make sewing as easy to learn and practice as coding has become in the […]