Yesterday I had the pleasure of meeting Clay Ward, founder of thoughtandmemory.org, an on-line resource for tracking supply chains and developing user-generated ratings of companies based on social and environmental performance. The site is built off a hefty back-end where anyone can contribute reviews of companies big and small, and the reviews get ranked by […]
Category Archives: marketing
collaborative conscience
Also posted in blogogracy, open objects, possessed products, product design, supply chain, traceability
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barter for good
Inspired by the OLPC’s ‘Give one, Get one‘ campaign and Product (RED), brandnext‘s THE STORE FOR TOMORROW is an exploration of how consumerism could be transformed into a meaningful activity. The store’s only currency is time, which can be exchanged for products ranging from gadgets to travel or an ISBN number. Some examples of trades […]
Also posted in open objects, product design, retail
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sad toy story
It’s a rainy first day of Spring here in Boston, a good time to watch Students and Scholars Against Corporate Misbehavior’s video on working conditions in the Hung Hing factory in Shenzhen.
Also posted in blogogracy, fabrication, possessed products, traceability
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rent-a-purse
Ever wish you could always stay up-to-date with the latest trends in fashion? Bags to Riches will rent you the latest purse – for $30-$300 – for a month, along with damage insurance, so you never have to commit to a single thousand-dollar bag – or worry about scuffs. If only fashion could be regularly […]
Also posted in blogogracy, customization, fabrication, fashion, soft/glowing
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non-service
for a while now hotels have provided the option to opt out of fresh towels – but tonight i got to tokyo’s grand prince takanawa hotel, which has gone one step further: you can opt out of room cleaning altogether and you get an incentive in the form of $10 a day you can use […]
Also posted in energy, environment
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renewable packaging
i just picked up this balinesian sea salt packaged in a coconut at whole foods because i couldn’t resist the packaging design (or lack thereof). never mind the idea of shipping salt, let alone from bali. the coconut packaging has three distinct advantages over the plastic, metal foil and paper that the other foods are […]
Also posted in energy, environment, fabrication, livingbreathing, materials, open objects, product design, traceability, upcycling
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breastware
there is an urban legend that the champagne ‘coupe’ (above right) was modeled on marie antoinette‘s breast, however the idea of breast-shaped dishware is not without support: in the queen’s dairy at rambouillet was a ceramic tea service which included four milk cups (of course) rumored to be modeled on her breasts (above left). unfortunately […]
Also posted in customization, possessed products, product design, soft/glowing
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super-traceability
in its pursuit of lightning-fast food delivery domino’s has introduced a web-based pizza tracking tool that details the progress of your pie on its half-hour journey to your house. as we continue to expect the ever-finer granularity of traceability for products, is this the direction to push it? maybe instead of this relatively useless innovation […]
Also posted in food, possessed products, traceability
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